Efinancial Wholesale Blog

To be a successful independent agent or broker in today’s market requires an aptitude with the new technology that has changed the way insurance is bought and sold. Today’s consumers go online to find insurance, and many want the entire buying process to be conducted without ever actually meeting an agent.

It's time to present your products to your prospects, and you want to close the sale. You're preparing a presentation, but you want to hit it out of the metaphoric ballpark, by selling the right products and making your prospects feel like you really "get" them. Here are some insurance sales tips to make your presentation more effective:

When it comes to insurance sales, it's often the little things that make the difference between closing a deal and landing a new client, and driving a potential client away unwittingly. These five insurance sales tips are intended to help you tighten up your sales approach so that you are more approachable and easier to talk to, which can ultimately improve your overall sales stats.

When working as an agent for a wholesale life insurance brokerage, you have several roles and responsibilities. Try to avoid focusing on just one of these roles. Instead, make an effort to be well-rounded in all of these roles, and you'll see the results with good commissions and a burgeoning clientele.

According to the American Council of Life Insurers, Americans purchased $2.9 trillion of new life insurance in 2010, 3 percent less than they purchased the year before. By the end of 2010, total life insurance coverage in America was $18.4 trillion. That was an uptick of 2 percent from 2009. Today, industry experts predict this resurgence will continue to grow through 2012, counteracting the downturn that shadowed the industry in the years following 911.

If you are involved with a wholesale life insurance brokerage, your success is contingent upon your ability to interact with your customers, your passion for your craft, and most importantly, your product knowledge of the insurance you are selling.

Feel like you're spinning your wheels but not getting things done? It isn't your salesmanship - it's time getting away from you. Most lists of insurance sales tips don't include time management. And yet, getting control of your time is one of the best things you can do to get your sales back on track. So follow these six time management techniques to better manage your time and bring in more sales faster.

Every broker needs a few insurance sales tips when starting his or her sales career. There are three time-tested approaches to selling insurance. Any one of them can be effective based on the circumstances and needs of your particular customer. Become familiar with all three, and you will have the resources you need to appeal to virtually every insurance buyer.

Life insurance sales are about more than simply closing deals. It is about helping your customers find life insurance policies that work for them and to see them through the application process. After all, a sale is not complete until coverage begins. Follow these three easy steps and experience how due diligence can increase life insurance sales.

As a broker you are always on the lookout for opportunities to increase life insurance sales. Finding new and innovative ways to engage potential and existing clients is an ongoing challenge. At Efinancial, we talk to brokers everyday who ask us for advice. We are often surprised to learn just how many agents do not take advantage of the good old-fashioned newsletter. In today's modern world, you can blast a newsletter to your target audience in a matter of seconds, for pennies on the dollar. Before you go to the ends of the earth and spend big bucks developing your next big marketing campaign, we encourage you to try your luck with a monthly newsletter.